Launch audit
$2,950
Credited to month one
- Inventory health: aged stock, stockouts, reorder points
- Landed cost check on your top 10 SKUs
- 3PL and freight bill review
- Ranked fix list and 90-day plan
Consumer products · DTC, retail, wholesale, B2B
I run operations so the founder can go back to selling.
I walk into founder-led consumer brands that have outgrown their systems and install the operating discipline that protects margin. I took over as COO of Stojo when the prior COO left and ran every department plus finance. Eighteen years of getting product from factories in China, Vietnam, India, and Korea onto retail shelves.
Currently running operations for a New England apparel brand and a CPG candy brand in its first year of direct-to-consumer.
Portrait goes here. Jen owes one headshot
3xwholesale revenue at Stojo
18years in consumer products
38%margin goal hit at Tory Burch
20-25%month-over-month growth kept in stock at a CPG brand
Fit
Worth a call, or not.
A good fitBrands doing $2M to $30M
- Cash is stuck in the wrong inventory
- The 3PL keeps missing ship dates
- A first big retail purchase order just landed
- Orders are reconciled by hand across channels
- The founder is still the operations department
- Hard goods, apparel, accessories, housewares, or consumables
Not a fitBetter to say so early
- Pre-revenue, with no product made yet
- Services businesses with no inventory
- Looking for a full-time COO at part-time pay
- Wanting a deck instead of someone in the work
Case studies
Current work, and the record behind it.
Current · CPG candy
Keeping a first-year DTC brand in stock through 20 to 25% monthly growth
20-25%growth, month over month
0stockouts on the core line
Current · Apparel
Running inventory and store distribution for a New England apparel brand
OTIFfilled on time and in full
USvendor capacity loading
Stojo · Drinkware
Tripled wholesale while moving the back office onto NetSuite
3xwholesale revenue
-X%order processing hours
Tory Burch · Jewelry
Hit the margin target on a mid-tier line with half a team
38%margin goal
5-6 hrsweekly overtime removed
Sequin · Jewelry
Moved replenishment to better factories without missing ship dates
+15%profit margin
X%on-time delivery
Pricing, in public
Under $5M revenue · 1 week
$5M to $15M · 2 weeks
$15M to $30M · 3 weeks
An audit to start, a retainer if it works.
Growth audit
$4,950
Credited to month one
- Everything in Launch
- Wholesale readiness: compliance, EDI, chargebacks
- Systems map across Shopify, Amazon, Faire, ERP, and 3PL
- Supplier and factory review
- Readout with the CEO and CFO
Scale audit
$7,950
Credited to month one
- Everything in Growth
- Landed cost model across the full catalog
- 3PL and carrier RFP plan
- NetSuite readiness or cleanup plan
- Operations org and hiring plan
Retainers run $6,000 to $12,000 a month for one to two days a week. Full detail on the pricing page.
"Previously I was staying 5-6 hours of overtime a week but once Jen began managing the team I hardly ever worked overtime."
More to come
Stojo CEO on the COO seat and the P&L
Stojo CFO on NetSuite, forecasting, and cash
3PL or retail partner on execution
30 minutes, no pitch deck
Bring your messiest operations problem.
You leave with the two or three moves I'd make first, whether or not we work together.
- You send a few lines about the problem.
- I reply within one business day with times.
- On the call we look at your numbers and my first three moves.